AI Insights · Timothy · October 2025
Top Drawing & Coloring Apps in Australia: Q3 2025 Overview
Explore the performance of the top drawing and coloring apps in Australia during Q3 2025, highlighting trends in downloads, revenue, and active users.
In the third quarter of 2025, the drawing and coloring app category in Australia showed interesting trends on a unified platform, combining data from both iOS and Android. Here’s a closer look at the top five apps by performance.
Color by Number: Coloring Games from Wildlife Studios experienced a varied quarter. Weekly revenue peaked at around $7.4K in mid-July, while downloads saw a significant increase towards the end of September, reaching approximately 34.5K. Active users also rose notably, ending the quarter at about 63.9K.
Zen Color - Color By Number by Oakever Games maintained a steady performance throughout the quarter. Revenue hovered around $800 to $900, with downloads gradually decreasing from 7.4K to around 4.3K by the end of September. Active users showed a slight upward trend, finishing at nearly 79.4K.
Color Pop AI - Coloring Book from MWM showed robust revenue growth, closing the quarter at approximately $10.6K. Downloads increased towards the end, reaching 10.7K. Active user numbers also rose steadily, peaking at 27.1K.
Happy Color by Numbers Game by X-Flow saw a consistent revenue range around $500 to $700. Downloads were highest at the beginning and end of the quarter, with numbers around 11K and 7.6K respectively. Active users decreased mid-quarter but ended at approximately 63.8K.
Phone Case DIY from Crazy Labs had a modest presence with revenue peaking at $34 early in the quarter. Downloads fluctuated, starting at 5.5K and closing at 4.5K. Active users saw a notable increase, ending at 16.6K.
This overview provides just a snapshot of the app performance in this category. For more detailed insights, visit Sensor Tower.